| 000 | 01116nam a2200337 4500 | ||
|---|---|---|---|
| 001 | 8728 | ||
| 003 | GR-kaGGEEl | ||
| 005 | 20220622205536.0 | ||
| 010 | _a978-0-7494-6889-7 | ||
| 035 | _a12023 | ||
| 090 | _a8728 | ||
| 100 | _a20170607d2014 km y0engy50 ba | ||
| 101 | 0 | _aeng | |
| 102 | _aUK | ||
| 105 | _ay z 001yy | ||
| 106 | _ar | ||
| 200 | 1 |
_aEvaluating public relations _ea guide to planning, research and measurement _fTom Watson and Paul Noble |
|
| 205 | _a3rd ed. | ||
| 210 |
_aLondon _aPhiladelphia _aNew Delhi _cKogan Page _d2014 |
||
| 215 |
_aviii, 199 p. _d23 cm. |
||
| 606 | 1 |
_aPublic relations _xEvaluation _95917 |
|
| 606 | 1 |
_aPublic relations _xEvaluation _xCase studies _95918 |
|
| 606 | 1 |
_aΔημόσιες σχέσεις _xΑξιολόγηση _911172 |
|
| 606 | 1 |
_aΔημόσιες σχέσεις _xΑξιολόγηση _xΜελέτες περίπτωσης _911173 |
|
| 676 | _a659.2 | ||
| 701 | 1 |
_4070 _aWatson _bTom |
|
| 701 | 1 |
_4070 _aNoble _bPaul |
|
| 712 | 0 | 2 |
_4650 _aKogan Page _94041 |
| 942 | _cBK | ||